Ursula GreeN

Expert marketing strategies for enhanced customer experience.
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A bit about me

I’m a senior customer experience marketer with over 20 years of expertise in branding, digital marketing, and customer experience. I specialize in aligning organizational goals with audience needs through research, journey mapping, and uncovering service opportunities. My career spans B2B and B2C sectors, including financial, automotive, luxury brands, and trade associations. As a Chartered Marketer (CM) and Certified Customer Experience Professional (CCXP), I actively contribute to the industry as a member of the Canadian Marketing Association’s CX Council and a judge for the CMA Awards. I approach every challenge with dedication and a passion for elevating brands and connecting with audiences. I am here to help you hear what your audiences need and want, breaking through the noise and help you focus to meet your goals.

Advantages

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deep strategic insight
Years of exposure to diverse industries and markets provide the ability to anticipate trends, understand customer behaviors, and craft strategies that align business objectives with evolving audience needs.
Proven experience across channels
Established Leadership and Industry Credibility
Extensive experience in B2B and B2C engagement ensures mastery of omni-channel marketing, customer journey mapping, and personalized strategies that optimize engagement and drive loyalty.
A seasoned marketer brings strong leadership skills, a network of industry connections, and recognition through certifications (CM, CCXP) and contributions to key organizations, elevating credibility and influence in the field.

Contact

Discover how I can help you transform your business.
Get in touch today! I am here to guide your business towards success.
Let's chat today!

Services

Brand & Marketing Strategy
Delivering comprehensive brand and marketing strategies, I specialize in B2B and B2C engagement, brand architecture, equity management, behavior strategy, competitive analysis, and campaign development to drive impactful market positioning, effective communications, and measurable results.
Customer experience & UX strategy
Driving customer experience and UX strategy, I excel in journey mapping, analytics integration, CRM, VoC analysis, omnichannel design, and personalization, crafting customer-centric solutions that optimize engagement, loyalty, and satisfaction across all touchpoints.
Digital Strategy & Delivery
I deliver impactful digital strategies through data-driven content planning, A/B testing, customer segmentation, and multi-channel marketing, leveraging tools like Google Analytics and AdWords to optimize campaigns, enhance user experiences, and drive successful digital transformation projects.
Market research & Data Intelligence
I specialize in market research and data intelligence, combining competitive analysis, consumer insights, segmentation, and advanced analytics with tools like Google Analytics to uncover trends, inform strategies, and drive data-driven decision-making.

Contact Ursula Green Today!

Contact Info
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Email: ursula.green@gmail.com
Ursula Green
Email
Contact us
ursula.green@gmail.com
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